Reach Diverse Communities – Align with Target Audiences – Make Impactful Impressions
Latino communities are among the fastest-growing, most influential consumer segments and our deep understanding of these segments on a regional and national level allows us to position your business to prosper with multicultural audiences.
Latino communities are generally known for high brand loyalty, especially to companies that respect their cultural identity, with a propensity for making multigenerational purchasing decisions. They also tend to be power users of social media and digital devices. We leverage our extensive relationships with contacts at key Hispanic and other multicultural media outlets to deliver messages tailored to resonate with these audiences, using:
- Press releases
- Influencer campaigns
- Audio news releases
- Broadcast exposure